Willie Dynamite
                                                      

Director: Gilbert Moses
Year: 1974
Rating: 6.5

Willie, my man. Shit is going to come tumbling down on you like a rainstorm. A tsunami of trouble is headed your way. Willie is a pimp. It is no wonder that black organizations back in the 1970s were upset by the Blaxploitation films. The heroes were often pimps or drug dealers. Shaft was a nice exception. But none of them dressed as well as Willie with a vast wardrobe of garishly colored outfits accessorized by fur hats that should have been in Dr. Zhivago. His cars are as slick - Willie on the front license plate, Dynamite on the back one. The interior all in leopard designs. It is advertising.



It is a good life as the film begins with his own song "Seven women in the palm of his hand" as they stroll through a high-class hotel like Patton entering Berlin. A convention is going on with myriads of men all in their Laurel and Hardy lodge hats swooning as the girls pass by. Pulling them inside to their room. Willie wants to run his business like a production line - like GM he tells one of his stable. Individually they are all bitches in his vernacular. These are all good-looking women of racial diversity - DEI - with style and Willie is their man. A protector. A lover. A financial manager.



His latest find is Pashen played by Joyce Walker, knockout deluxe. Walker was a top black model - the first black model on the cover of Seventeen and the Look model for their Black is Beautiful issue. She didn't go on to appear in many films - later married a Black Panther which may not have helped much. Pashen is new to the game and soon arrested by the cops. An ex-prostitute Cora (Diana Sands) wants to set her straight - get her out of the life before it is too late - but the attraction of the money, the lifestyle keeps pulling her back. The den where they all hang out is set up like an Andy Warhol designed pad. In the world of pimps, Willie is probably better than most. The occasional slap when they have to be bailed out or the tricks are coming too slow - but then he turns on the charm to get them back into line. Willie is played by Roscoe Orman, known to Sesame Street fans as Gordon in 658 episodes. Never saw the show, but I doubt if he was a pimp on it.



Then it all goes bad. Cora tries pulling Pashen away and telling the other girls that they are suckers. She calls herself the Ralph Nader for hookers. Besides that, the cops target him for maximum harassment and the pimp union comes after him because he won't join the organization.  That good life is slipping away. The rise and fall of a pimp. New York City is a tough city. This is easy on the eyeballs - the colors are a treat and the costume designer deserved an Oscar.  Orman is great in the role - cruel to be kind. Perhaps the filmmakers were trying too hard to slip in a social message about the evils of prostitution and drugs and yet at the same time made the life look pretty damn cool. Martha Reeves sings a few songs.